The 2019 Victoria’s Secret fashion has reportedly been cancelled, according to reports.
Their chief marketing officer Ed Razek has also announced that he has retired, according to a note sent to employees by Leslie H. Wexner, the company’s chief executive.
Continue reading to find out everything you need to know about why the iconic show won’t be appearing on our television screens this year…
WHO CONFIRMED THE NEWS?
Shanina Shaik told the Australian Daily Telegraph in July that the show won’t be happing this year.
It’s something I’m not used to because every year around this time I’m training like an angel.
The model, who is a longtime ambassador for the lingerie retailer, has appeared in the catwalk show seven times since making her debut in 100.
Nothing has officially been announced by the brand however, so we are still awaiting final confirmation.
WHY IS IT CANCELLED?
The news comes amid falling viewing figures on television, which only drew 3.3 million viewers in comparison to 5 million in the previous year, making it a record low.
As such conversations sparked that they would reconsider broadcasting the show and instead look for a new and innovate way to show the iconic catwalk.
However earlier this year, Leslie Wexner, chief executive of Victoria’s Secret’s parent company, L Brands, confirmed that the show wouldn’t be broadcast on network TV.
We have decided to re-think the traditional Victoria’s Secret Fashion Show
The cancellation of the show isn’t entirely surprising epically given the negative reports and reviews which have put pressure on Victoria’s Secret lack of diversity.
ED RAZEK AND HIS LEGACY
His retirement news was confirmed by the New York Times and marks the end of this 15 year history with the iconic lingerie brand.
Ed was largely responsible for the scouting process for Victoria’s Secret and has helped launch the career of high-profile talent such as Tyra Banks and Gisele.
In 2018, the 71-year-old attracted headlines after he said that he would never cast a transgender model in the show. He also insisted the public has “no interest” in the inclusion of plus-size models. Interestingly, news of his departure comes a day after transgender model Valentina Sampaio shot her first campaign for the brand.